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South River, NJ is a small community in Middlesex County and is up and coming for young professionals who are just starting out in life. Prior to the COVID-19 pandemic, nightlife in South River was active and while things may have slowed down, the residents are still able to enjoy the restaurants and outdoor activities that are offered. We have worked with residents and business owners in South River for years, providing personal lines and business lines insurance that provide the Right Coverage, at the Right Price, with Superior Client Service. Blue Lion Insurance Advisors, LLC advisors are experts in the industry and happily consult with you prior to placing you with one of 30 top-rated insurance carriers we work with, that way we can confirm your unique insurance needs and seek out customized solutions, so you are never left under-insured at the time of a loss.

Take the first step to proper insurance coverage and contact us online today or by calling 732-860-2751.

Don’t wait until an unexpected incident occurs to find out you are underinsured. Call to arrange a FREE insurance evaluation.

Blue Lion Insurance Advisors, LLC Tailors Insurance Packages for YOUR Needs in South River

Our industry expert insurance advisors have a combined 100 years of experience with insurance and have learned that insurance needs change as you move through different phases of life, making it important to optimize insurance plans to meet your unique set of circumstances. They sit down with you in a one-on-one virtual consultation to review your current coverages, answer any questions you have, and work with you to design an entirely customized insurance solution that leaves you with a sense of security.

At Blue Lion Insurance Advisors, LLC our team has, since Day 1, made clients their #1 priority when developing practical insurance and risk management solutions that meet unique needs. Additionally, since Day 1, our mission is to find you the Right Insurance Coverage, at the Right Price, with Superior Client Service. Upholding this promise to you, we utilize every resource at our fingertips to find you insurance coverage, and pricing, that meet your need to be properly protected while still maintaining a budget. We have relationships with 30 top-rated insurance carriers who offer different coverage levels that way, whatever path you may be taking through life, you have the insurance solution that won’t leave you financially strained should an unforeseen event occur.

Below are some of the insurance coverages we offer and, once an experienced advisor reviews them with you, they will be customized to meet your unique needs. For a complete list of our products and services, click here. Call 732-860-2751 today to request a free insurance quote.

Personal Lines Insurance Coverages

High-Net-Worth Insurance Programs

Full Protection Insurance Programs

  • Personal Umbrella Insurance
  • Personal excess umbrella Insurance
  • Kidnap, Ransom and Extortion Insurance Coverage
  • Excess flood Insurance

Full Business Coverage

You can also Send us an email to connect directly to an experienced advisor who can give you a more in-depth look at the insurance programs and services we offer to residents and business owners in the South River, New Jersey area.

Commercial Insurance for the Businesses of South River, NJ

As a business, it is important to keep yourself, your employees, and your sensitive information safe and secure. Blue Lion Insurance Advisors will sit down with you to review your current business insurance plan as well as offer you guidance on appropriate coverage based upon what we discuss together.

We know you want the best business insurance for your Middlesex business, and we know that it can be difficult to understand all the options available. That is why Blue Lion Insurance Advisors, LLC is here to help! We stop at nothing to make sure you are in good hands, with insurance from the best insurance carriers for your unique business needs.

Don’t wait until you need insurance to discover you are underinsured! Call 732-860-2751 or email us to schedule an insurance review today!

Luxury Insurance Plans to Protect All of Your Valuable Assets

If you have valuable assets such as a home that exceeds $1 million, or a luxury car, having proper high-net-worth homeowners insurance as well as auto insurance to ensure that you are protected from high expenses should loss or damage occur. The reason for these separate, high-net-worth, insurance programs exist is because more expensive assets such as homes or cars are oftentimes manufactured with expensive, harder-to-come-by materials and when repairs are needed, it becomes expensive to seek out the proper materials. With standard insurance a portion of this expense may be covered by your policy, however, a greater amount may be left for you to pay. High-net-worth insurance solutions, however, offer clients higher insurance limits, making it easy to insure your Princeton, NJ home or car with the appropriate coverage.

Call 732-860-2751 or email us at to schedule a FREE insurance review and consultation today!

A Quick Snapshot of Blue Lion Insurance Advisors, LLC

Blue Lion Insurance Advisors, LLC is a full-service insurance and risk management agency that is significantly changing the way individuals and business owners purchase insurance. We provide premier risk management and insurance solutions offered at competitive pricing. And, unlike other insurance agencies, Blue Lion Insurance Advisors are trailblazers, adopting cutting edge technology and online communication tools to deliver a more efficient, expedient, and transparent user experience.

We know from experience it takes to more than 15 minutes to buy the right insurance and large insurance carriers with only one suite of products does not always mean you are in good hands. We get you the right insurance, at the right price, with superior client service. We can do this because we leverage our 30 top-rated insurance carriers when it comes to customizing insurance plans.

Contact Our South River Insurance Broker Today!

  • Proudly Serve the Borough of Middlesex, NJ
  • Over 100 years of combined experience helping clients worldwide
  • Located on Monmouth St. in Red Bank, NJ. We are here for YOU
  • Full spectrum of insurance protection for all your needs
  • Superior client service experience – We are reliable, effective, and transparent
  • Modern insurance process – Access us anytime, anywhere, right on your phone or computer!


If you are looking for insurance in the Middlesex, NJ area and you want experienced insurance professionals to guide you on your purchasing journey, look no further! We are here to help. Get YOUR free insurance quote on our website or call us 732-860-2751 to set up your virtual appointment today!

We also offer a free insurance check-up of your existing insurance coverage. Do not wait for an unfortunate incident to occur to find out you are not covered!

Trust Blue Lion Insurance Advisors, LLC to get you the Right insurance Coverage, at the Right Price with Superior service. That is the heart of Blue Lion Strong™!